MINISO is ‘Changing Lives’!

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MINISO is ‘Changing Lives’!


In partnership with Afrika Tikkun

MINISO is ‘Changing Lives’!

MINISO is a commercial giant that has changed the retail market. However, they are more than just business and numbers though, they care about people and strive to make a difference in communities across the world.

MINISO is proud to launch their ‘Changing Lives’ initiative. This campaign aims at uplifting underprivileged children in South Africa. A special focus is on education and offering vital support to children of all ages. MINISO would like to see and enable these children to reach their dreams.

MINISO aims to help the leaders of tomorrow reach their dreams as children today.


South Africa struggles to help all the children in the country, and that is where Afrika Tikkun comes in. Daily meals are provided to children and youth at 5 different ‘centres of excellence’ where they educate, feed and help the youth of South Africa become greater than they are today. The organisation has helped over 100 000 beneficiaries since its inception and helps more and more people every single day.

Afrika Tikkun is not a safe haven just for children; they invest their time and resources in building and developing young people from cradle to career.

They start with 2-year old’s and help these kids through school; they assist them in attaining their Matric certificate, help them study further and then use their resources to place them into various occupational opportunities.

This is a one-of-a-kind charity that cares about the future of communities, kids and their families.

Their constant and unfaltering support of the youth in our wonderful country is what stood out most to MINISO. Afrika Tikkun’s relentless and constant help rendered to those who struggle to help themselves is both admirable and requires any assistance MINISO can provide.


MINISO supports the children of Afrika Tikkun which assists in their education They ask you to add an additional R2 to your purchase at any MINISO story, making these donations larger and more meaningful. MINISO will match the donations made by their customers to make sure that more lives are changed every single day.

MINISO takes all donations, doubles them and donates them to Afrika Tikkun, which means every R2 count.
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