Lokai: The New Pink Lokai!

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Lokai: The New Pink Lokai!


Lokai partnered with Breast Cancer Research Foundation

Since its inception in 2013, Lokai has encouraged balance. Carrying water from Mount Everest, the highest point on the earth along with mud from the Dead Sea, the lowest point on earth, Lokai exists to help you find balance through the highs and lows of life.

The name “Lokai” was inspired by the Hawaiian word “lokahi,” meaning utility and to blend opposites.

The Lokai circle has made a huge impact and raised millions of dollars for various charities – funding schools, building clean water wells, supporting research for diseases, and more.
BCRF is the highest rated breast cancer organization and provides critical funding for cancer research.
For Breast Cancer Awareness Month in 2016, Lokai partnered with Breast Cancer Research Foundation to create the Breast Cancer Lokai and fund research for a cure. The Breast Cancer Research Foundation is a non-profit organisation committed to achieving prevention and a cure for breast cancer. BCRF provides critical funding to top cancer researchers worldwide to fuel advances in tumour biology, genetics, prevention, treatment, metastasis and survivorship. Since 1993, BCRF-supported investigators have been deeply involved in every single major breakthrough in breast cancer prevention, diagnosis and treatment.
Since 2015, Lokai has donated $1.1M to breast cancer charities.
Following a very successful first year, Lokai has partnered with BCRF once again to fund research for this important cause. The research is led by Dr. Heather McArthur who is studying an immune-based therapeutic strategy that includes stimulation of an individual’s immune system to improve breast cancer outcomes for all tumour types.
When you don your own Lokai, you know you have contributed to a cancer-free future with BCRF!
LUKSbrands is a lifestyle and accessory company headquartered in Sandton, Johannesburg. Under the LUKSbrands distribution umbrella are international lifestyle brands: Skullcandy, Ogio, Neff, PAX, Lokai and Comply.
Based on the common thread of sports, music, art and fashion, the company specializes in the design, development, sales, and distribution of lifestyle apparel and accessories.www.luksbrands.co.za
For more information, please contact: info@redmarketing.co.za.

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