Global brand Clarks gives a modern interpretation of effortless style with its Spring/Summer’ 16 collection
The 2016 Spring Summer Men’s collection is the next stage of evolution in the Clarks story. With the brand culture deeply rooted in its heritage and history of craftsmanship, Clarks draws on over 190 years of expertise as well as current design trends to seamlessly fuse the past and the present. The result is an exciting and surprising collection that celebrates effortless style and connects with the contemporary audience. Clarks continues its journey as an innovator in footwear.
Spring/Summer 16 sees the collision of tailoring and technology embodied in the hybrid ‘athleisure’ style; the Flex 3 sole. Developed shapes, explosive palettes and textured materials appear with woven details and embellishments that celebrate the sunshine season. This range offers a unique combination of art and artisanship, innovation and imagination resulting in stylish shoes that are a pleasure to wear.
Dress Formal – Archive reinvented
The archive reinvented range presents a modern take on vintage styles with refreshed hues and materials. Sophisticated silhouettes have been intelligently designed for the consolidation of work and play. Elongated lasts, slim profiles and modern detailing give styles a definitive contemporary edge. Punching and perforation and leather rands adorn stylish and comfortable shoes that elegantly bridge the gap between winter and summer.
The clean sartorial design of the Hawkley Walk brings vintage style to a summer dress casual. Rich leathers and premium suedes are given a lightly distressed finish whilst unlined uppers keep the shoes fresh and the ‘Strobel’ construction gives maximum flex.
Dress Casual – Authentically Clarks
Clarks take inspiration from its rich archive to create modern interpretations of classic constructions that retain the brand identity. Artisanal hand-crafting skills are applied to contemporary designs that are stylish, attractive and on trend, whilst market-leading proprietary cushion technologies ensure all-day comfort. Important construction features such as the Polyveldt sole and San Crispino uppers have been refined to deliver a vintage influenced look that is unmistakably modern.
The tobacco suede Brinton Craft is a lightweight stitch-down construction with stitched upper details and vegetable tan footbed that can be worn ‘barefoot’ for the summer.
Clarks looks to the future, interpreting sports-inspired styles that embrace athletic cues and infuse modern technology. This ‘Cross-Collection’ blurs the boundaries between sports and everyday styles by presenting fresh and fun casual shoes with an active edge. The latest development in comfort technology, the new Cushion Max insole provides ultimate softness with every step.
At the apex of this collection is the Flex3 sole technology. Developed from the Clarks Originals® Trigenic concept, the Flex3 technology has now diffused across the mainline ranges. The Flex3 outsole follows your foots natural curve and facilitates a natural flow of movement, whilst it’s deconstructed design and supple lightweight materials prevent the foot from being restricted.
The Trigen Limit in premium navy leather is the ultimate dress casual shoe infused with the Flex 3 technology. A punched brogue upper has a vegetable tan footbed and contrast weldt delivering a thoroughly modern ‘crafted dressletic’ hybrid.
Another key contemporary mens style in this range is the Polysport Edge; a black leather shoe with an Extralight sports outsole and a crafted upper with veg tan accents. Polyveldt construction adds Clarks archive detailing whilst perforated microfiber linings allow the feet to breathe.
ABOUT THE BRAND:
Clarks is an iconic international shoe retailer, specialising in footwear and accessories for men, women and children. Attention to detail and passion for footwear are at the heart of the Clarks brand.1825. In the Somerset village of Street, Cyrus and James Clark made a slipper that
led to a shoe and ignited a passion that endures to this day. Designs take their inspiration from far and wide, yet remain quintessentially British. And every new style takes shape around a bespoke wooden last, hand-carved by our own dedicated craftsmen. Epitomised by the Clarks Desert Boot, it’s this unique combination of art and artisanship, innovation and imagination that guides us as we create stylish shoes that are a pleasure to wear.
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Head office, Johannesburg South Africa
Tel: 011 455 0917; Fax: 011 455 2443
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